Episode 131: How to Improve Your Process (It's More than the 3 Steps You May Know and Already Have)
Episode Summary:
In this episode, I’m diving into one simple but super impactful way to improve your client process: clarity. From writing better website copy to walking your clients step by step through your services, this is all about removing confusion and making your client experience seamless. I’m sharing a real-life example from my weekend (yes, it involves a new piercing!), plus actionable ways to improve your website flow, intake communication, and overall patient journey, whether you're a solo provider or run a larger practice.
Topics I chatted About:
Thank you to those who left reviews and feedback on previous episodes
How getting my ears pierced sparked the idea for this episode
How important clarity is throughout the client experience, both in person and online
Why clear communication during appointments builds trust
The value of using simple, step-by-step explanations during care
How to apply the same clarity to your website and SEO strategy
Specific ideas for improving your contact page or service pages
How to write out your full process so clients know what to expect
Why giving people the “first this, then this” breakdown is so helpful
Ways to set expectations while still allowing for flexibility in outcomes
Important links mentioned:
Up In My Business' gracious sponsor:
JaneApp! Use the code LEX1MO for a complimentary month of JaneApp
Work with me + learn more!
Looking for help with tech & software and want to get started on the right foot? I offer FREE discovery calls. Click here to book.
Check out my website: Lex Lancaster Creative Co.
Connect with me on Instagram and get all the free goods
*affiliate link (of course)