Episode 138: How Long It Takes to See SEO Success
Episode Summary:
In this episode, I set realistic expectations for SEO timelines and explain why they differ for brick and mortar vs online businesses. I walk through baseline timing (plan on 3 to 6 months minimum), why location helps local businesses see results faster, and how learning vs implementing inside SEO School affects your clock. I share how I’m redesigning the curriculum with a “just tell me what to do” track and a comprehensive workbook to speed up implementation. I also outline the compounding nature of SEO and how I manage client work on a once-a-month cadence so it remains sustainable.
What I Chatted About:
Course updates, pricing transparency, and early-adopter rate context
How to think about SEO timelines and what “results” actually means
Baseline expectations: plan for 3 to 6 months before you see movement
Brick and mortar timeline: commonly 2 to 4 months when implementation is tight
Online business timeline: typically 6 to 9 months, sometimes 9 to 12 depending on scope
Why local signals help service pages rank sooner for brick and mortar, while online businesses see question-based content rank first
The compounding effect of SEO and why momentum accelerates over time
Learning vs doing inside SEO School and how that shifts the timeline
The new “just tell me what to do” track and the course workbook to speed implementation
Monthly SEO workflow for sustainability once the system is in place
Links I Mention in This Episode:
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