Episode 175: Google's AI Search Bar & SEO Implications
Summary
In this short episode, I break down Google's so-called "new" AI-powered search bar and what it actually means for SEO. The short version? Not much has changed. I explain why the panic is overblown, how the AI integration just lets people search with more specific questions, and why you still have to do real SEO work to show up. My biggest takeaway: create content for the human on the other side, not for Google.
What I Talked About
My upcoming Google Ads course for health and wellness practitioners
A personal health update on my POTS-like symptoms
The "new" Google AI search bar and why the panic around it is overblown
Why you still have to do SEO work to show up in AI Search
Writing content for a human, not for Google
The recent update rewards individuals and small businesses over big sites
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